“Rolls-Royce La Rose Noire Droptail is a love story, thoughtfully captured and stunningly projected onto the canvas of a Rolls-Royce motor car. It is an expression of the deep and passionate partnership between a husband and wife who are the heads of a prominent international family – to be part of their remarkable story is a privilege.

With the new BMW CE 02, BMW Motorrad is presenting another e-vehicle for urban conurbations around two years after the CE 04 and is thus consistently pursuing its electric mobility strategy.

A performance model with unmistakable M character is taking its place at the top of the new BMW X1 range. The new BMW X1 M35i xDrive builds on the spontaneous driving pleasure that lies at the heart of the compact Sports Activity Vehicle (SAV) concept with an injection of the dynamism, agility and precision for which M models are renowned.

More dynamic than ever, featuring a wealth of digital innovations and, for the first time, all-electric drive - this is how the new BMW 5 Series Sedan steps up to the plate. As the BMW i5, the new edition of the world's most successful business sedan takes the lead on the road to sustainable premium mobility in the upper mid-range vehicle segment.

The BMW Group is presenting the world premiere of its BMW Concept Touring Coupé at the opening of the Concorso d’Eleganza Villa d’Este 2023. The closed two-seater, which was developed for one-off production, continues the tradition of legendary BMW classics: a timeless symbol of freedom on four wheels and the joy of travelling together.

The BMW iX5 Hydrogen developed on the basis of the current BMW X5 was first unveiled as a concept at the IAA show in 2019. Initial prototypes were then made available at the IAA Mobility 2021 for visitors to experience in action as shuttle vehicles.

BMW M GmbH has set about honing the profile of its high-performance cars in the luxury Sports Activity Vehicle and Sports Activity Coupé segments with extensive modifications in terms of performance, presence and digitalisation.

BMW presents the extensively updated new editions of its successful Sports Activity Vehicle (SAV) and Sports Activity Coupé (SAC) for the luxury segment. The new BMW X5 and new BMW X6 emphasise their inherent poise and assurance with detailed design revisions and additions to their standard specification. The refreshed drive system line-up includes new combustion engines, a latest-generation plug-in hybrid system for the BMW X5 xDrive50e and 48V mild hybrid technology for all other models.

The BMW Group is accelerating its ramp-up of e-mobility and poised to gain even more momentum with its next vehicle generation, the NEUE KLASSE. The share of 50 percent of the company's worldwide sales of fully electric vehicles could be reached earlier than 2030.

As the anniversary year comes to a close, BMW M GmbH is presenting the most exclusive special model the company has ever produced – a masterpiece of engineering embodying the essence from 50 years of racing passion and expressing its historic roots in a legendary model designation.