BMW has a rich history of roadsters that have stood out as icons of pure driving pleasure. And now another is about to join the hall of fame in the shape of the new BMW Z4 – a premium open-top sports car boasting a classic fabric soft-top, an emotion-packed body design and a puristic, driver-focused interior.
“The BMW Vision iNEXT represents a new era of sheer driving pleasure,” said Harald Krüger, Chairman of the Board of Management of BMW AG. “It underlines the leading role Germany plays in the future of mobility.” Highly automated, emission-free and fully connected, it brings together the BMW Group’s strategic innovation fields into a Vision Vehicle for the first time and provides revealing answers to the question: “What does a vehicle look like which no longer needs to be driven by a person but can be if desired?” At the heart of such deliberations are, more than ever, people – with all their emotions and desires.
Efficiency meets supremacy: the drive portfolio of the new BMW X5 is to be extended in the course of 2019 with the addition of a plug-in hybrid system. The new BMW X5 xDrive45e iPerformance combines a model-specific in-line 6-cylinder petrol engine featuring BMW TwinPower Turbo Technology with the very latest BMW eDrive technology.
Sportiness coupled with a polarising appearance – based on this formula, the new BMW X2 has inspired above all a young and modern target group following its premiere in March 2018. With its extroverted design, the BMW X2 interprets the character of a premium SAC (Sports Activity Coupes) in an entirely new way within the compact segment.
BMW has redefined the roadster which will be revealed under the Californian sun. On 23 August 2018, the Pebble Beach Golf Links near Monterey, the well-known venue of the Concours d’Elegance being held there a little later, will become the setting for the world premiere of the new BMW Z4. With dynamic proportions, emotional design and fascinating sportiness, the open-top two-seater will take the classic roadster concept into the world of today and tomorrow.
The BMW Group continues to expand its production network in Europe, with a new facility to be built in Hungary, close to the town of Debrecen. It will come at an investment of approximately €1 billion, offer capacity of up to 150,000 units a year and create over 1,000 new jobs.
The presentation of the new BMW 8 Series Coupe adds a brand new chapter to the Bavarian premium carmaker’s long history of sensational sports cars – and gets its current model offensive in the luxury segment off to a particularly dynamic start.
The year of the BMW X model is about to hit another highpoint. Following the market launch of the first BMW X2 and new BMW X4, a new edition of the original BMW X model is now ready for action.
A plaque in the interior confirms that these 18 BMW i8 Roadsters came off the assembly line at BMW Group Plant Leipzig one after the other and are among the first to be handed over to customers. Yesterday, at BMW Welt in Munich, the BMW i8 Club received the keys for the exclusive first edition of the breath-taking plug-in hybrid roadsters from Peter van Binsbergen, head of Sales and Marketing BMW Germany.
When Rolls-Royce announced three years ago that it would launch Cullinan, it did so in the knowledge that its customers around the world had asked it to build “The Rolls-Royce of SUVs”, with luxury, performance and usability not seen before in the SUV market.